Privacy Policy
Last updated: March 2019
Welcome to @ExponentialBlue Ltd. Privacy Policy
@ExponentialBlue Ltd. (“we”, “our”, “us”) is committed to protecting and respecting your privacy. We aim at all times to ensure that we only capture data from you that is required for us to carry out your requirements as expressed by you to us through the @ExponentialBlue Ltd.Website (Website) and any subdomains of this site. This Privacy Policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us.
Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.
This privacy policy applies between you, the User of this Website and @ExponentialBlue Ltd. the owner and provider of this Website. This privacy policy applies to our use of any and all Data collected by us or provided by you in relation to your use of the Website.
1. Scope of this privacy policy
1.1 This privacy policy applies only to the actions of @ExponentialBlue Ltd. and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website including, but not limited to, any links we may provide to social media websites.
1.2 For purposes of the applicable Data Protection Laws, @ExponentialBlue Ltd. is the "data controller". This means that @ExponentialBlue Ltd. determines the purposes for which, and the manner in which, your Data is processed.
2. DATA collected
We may collect the following Data, which includes personal Data, from you:
a. Name;
b. Company;
c. Job Title;
d. Contact Information such as email addresses and telephone number;
e. IP address (automatically collected);
f. A list of URLs starting with a referring site, your activity on this Website, and the site you exit to (automatically collected);
in each case, in accordance with this privacy policy.
3. How we collect Data
We collect Data in the following ways:
a. data is given to us by you; and
b. data is collected automatically.
3.1 Data that is given to us by you
@ExponentialBlue Ltd. will collect your Data in a number of ways, for example:
a. when you contact us through the Website, by telephone, post, e-mail or through any other means;
b. when you register with us and set up an account to receive our products/services;
c. when you complete surveys that we use for research purposes (although you are not obliged to respond to them);
d. when you elect to receive marketing communications from us;
e. when you use our services;
in each case, in accordance with this privacy policy.
3.2 Data that is collected automatically
To the extent that you access the Website, we will collect your Data automatically, for example:
a. we automatically collect some information about your visit to the Website. This information helps us to make improvements to Website content and navigation, and includes your IP address, the date, times and frequency with which you access the Website and the way you use and interact with its content.
b. we will collect your Data automatically via cookies, in line with the cookie settings on your browser. For more information about cookies, and how we use them on the Website, see the section below, headed "Cookies".
c. technical information, including the Internet protocol address used to connect your computer to the Internet, browser type and version, device type and screen size.
d. information about your visit, including the full Uniform Resource Locators (URL), page response times, errors, and length of visits to certain pages.
4. Our Use of Data
We use your information to provide our service to you and to support your relationship with us.
4.1 Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us for the following reasons:
a. internal record keeping;
b. improvement of our products / services;
c. transmission by email of marketing materials that may be of interest to you;
d. contact for market research purposes which may be done using email, telephone or mail. Such information may be used to customise or update the Website;
in each case, in accordance with this privacy policy.
4.2 We may use your Data for the above purposes if we deem it necessary to do so for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances (see the section headed "Your rights" below).
4.3 We may use your information to send you information about products, services, promotions and events which we think may be of interest to you.
a. For the delivery of direct marketing to you via e-mail, we'll need your consent, whether via an opt-in.
b. for other types of e-marketing, we are required to obtain your explicit consent; that is, you need to take positive and affirmative action when consenting by, for example, checking a tick box that we'll provide.
c. if you are not satisfied about our approach to marketing, you have the right to withdraw consent at any time. To find out how to withdraw your consent, see the section headed "Your rights" below.
4.4 When you register with us and set up an account to receive our services, the legalbasis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.
4.5 We may use your Data to show you @ExponentialBlue Ltd. adverts and other content on other websites. If you do not want us to use your data to show you @ExponentialBlue Ltd. adverts and other content on other websites, please turn off the relevant cookies (please refer to the section headed "Cookies" below).
4.6 We may use your collected information to personalise your repeat visits and to ensure that content from this Platform is presented in the most effective manner for you and your device.
4.7 We also use information collected from you to administer this Website and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
5. Who we share Data with
We will keep your information confidential and will not disclose it to any 3rd parties except for the specific circumstances laid out below or unless with your prior written consent. We may share your Data with the following groups of people for the following reasons:
a. any of our group companies or affiliates - to ensure we provide the most appropriate services to existing and potential clients;
b. our employees, agents and/or professional advisors - to establish the right service offering and the right team to support existing and potential clients;
c. third party service providers who provide services to us which require the processing of personal data - to support us in our efforts to deliver tailored services to existing and potential clients;
in each case, in accordance with this privacy policy.
6. Keeping Data secure
6.1 We will use technical and organisational measures to safeguard your Data, for example:
a. access to your account is controlled by a password and a user name that is unique to you
b. we store your Data on secure servers.
6.2 Technical and organisational measures include measures to deal with any suspected data breach. If you suspect any misuse or loss or unauthorised access to your Data, please let us know immediately by contacting us via this e-mail address: contact@exponentialblue.com
7. Data retention
7.1 Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes outlined in this privacy policy or until you request that the Data be deleted.
7.2 Even if we delete your Data, it may persist on backup or archival media for legal, tax or regulatory purposes.
8. Your rights
8.1 You have the following rights in relation to your Data:
i. Right to access- the right to request
a. copies of the information we hold about you at any time, or
b. that we modify, update or delete such information. If we provide you with access to the information we hold about you, we will not charge you for this, unless your request is "manifestly unfounded or excessive." Where we are legally permitted to do so, we may refuse your request. If we refuse your request, we will tell you the reasons why. Right to correct - the right to have your Data rectified if it is inaccurate or incomplete.
ii. Right to erase- the right to request that we delete or remove your Data from our systems. If you wish to remove your personal and your company data from the Platform you should contact us at info@exponentialblue.com
iii. Right to restrict our use of your Data- the right to "block" us from using your Data or limit the way in which we can use it.
iv. Right to data portability- the right to request that we move, copy or transfer your Data.
v. Right to object- the right to object to our use of your Data including where we use it for our legitimate interests.
8.2 To make enquiries, exercise any of your rights set out above, or withdraw your consent to the processing of your Data (where consent is our legal basis for processing your Data), please contact us via this e-mail address: info@exponentialblue.com.
8.3 If you are not satisfied with the way a complaint you make in relation to your Data is handled by us, you may be able to refer your complaint to the relevant data protection authority. For the UK, this is the Information Commissioner's Office (ICO). The ICO's contact details can be found on their website at https://ico.org.uk/
8.4 It is important that the Data we hold about you is accurate and current. Please keep us informed if your Data changes during the period for which we hold it.
9. Links to other websites
This site may contain links to other websites. This Privacy Policy only applies to this site so when you link to other websites you should read their privacy policies. We do not accept any responsibility or liability for any such policy. You are advised to read the privacy policy or statement of other websites prior to using them.
10. ChangEs of business ownership and control
In certain limited situations, we may also disclose your personal information to third parties:
10.1 if we sell or buy any business or assets, in which case we may disclose your personal information to the prospective seller or buyer of our business or assets or any part of it;
10.2 @ExponentialBlue Ltd. may, expand or reduce our business and this may involve the sale and/or the transfer of control of all or part of @ExponentialBlue Ltd. Data provided by Users will, where it is relevant to any part of our business so transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this privacy policy, be permitted to use the Data for the purposes for which it was originally supplied to us.
10.3 In the above instances, we will take steps with the aim of ensuring your privacy is protected.
10.4 if @ExponentialBlue Ltd. or substantially all of its assets are acquired by a third party, in which case personal information held by it about its users and customers will be one of the transferred assets;
10.5 if we are under a duty to disclose or share your personal information in order to comply with any legal or regulatory obligation, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of @ExponentialBlue Ltd., other @ExponentialBlue Ltd. members, or others.
11. Cookies
In order to improve your experience on the @ExponentialBlue Ltd. Website, we use small files commonly known as “cookies” to track your visit. A cookie is a small amount of data which often includes a unique identifier that is sent to your computer, tablet or mobile phone (referred to in this Privacy Policy as a “Device”) from these sites and is stored on your Device’s hard drive.
A cookie records information relating to your internet activity (such as whether you have visited the sites before). This information is used to track visitor use of our sites and to compile statistical reports on site activity. The cookies we use and those of our chosen 3rd parties also allow us to identify you as you move around the site and when you return.
11.1 Before the Website places Cookies on your computer, you will be presented with a message bar requesting your consent to set those Cookies. By giving your consent to the placing of Cookies, you are enabling @ExponentialBlue Ltd.to provide a better experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of the Website may not function fully or as intended.
This Website may place the following Cookies:
11.2 You can choose to enable or disable Cookies in your internet browser. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser.
11.3 You can choose to delete Cookies at any time; however you may lose any information that enables you to access the Website more quickly and efficiently including, but not limited to, personalisation settings.
11.4 It is recommended that you ensure that your internet browser is up-to-date and that you consult the help and guidance provided by the developer of your internet browser if you are unsure about adjusting your privacy settings.
11.5 For more information generally on cookies, including how to disable them, please refer to http://www.allaboutcookies.org. You will also find details on how to delete cookies from your computer.
12. General
12.1 You may not transfer any of your rights under this privacy policy to any other person. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected.
12.2 If any court or competent authority finds that any provision of this privacy policy (or part of any provision) is invalid, illegal or unenforceable, that provision or part-provision will, to the extent required, be deemed to be deleted, and the validity and enforceability of the other provisions of this privacy policy will not be affected.
12.3 Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.
12.4 This Agreement will be governed by and interpreted according to the law of England and Wales. All disputes arising under the Agreement will be subject to the exclusive jurisdiction of the English and Welsh courts.
13. Changes to this privacy policy
@ExponentialBlue Ltd. reserves the right to change this privacy policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the Website and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the alterations.
You may contact @ExponentialBlue Ltd. by email at contact@exponentialblue.com